RIKKI-TIKKI is a retail trade network, specializing in fashion clothes for the children aged from 6 months to 12 years.

Trade marks RIKKI-TIKKI, COCCODRILLO, YOUNG REPORTER, KRICKETS, etc. are presented in our stores.

In 2002 the Company decided to change from pantyhose and underwear production to distribution western children’s wear. We made contracts with the most progressive western manufacturers and started our work. Trade marks’ distribution developed in two directions: the first one was opening our own shops and the second was wholesaling to other stores. In April 2002 we introduced the first specialized RIKKI-TIKKI store thus starting the development of the national retail network.

Being one of the first, our network began penetration into regional markets. The Company has a great experience in establishing new stores in different trading centers. We consider opening of every new store as a totally new project, based on requirements and concept set by the shopping mall.

In 2004 we have chosen franchising policy for the future regional development, which was completely new for the retail trade in Russia. Accumulated knowledge and practical experience in fashion business management allowed us to introduce successfully a new product, i.e. children’s wear shop RIKKI - TIKKI.
At the present time RIKKI-TIKKI stores, composing our franchising retail network, are run in many cities of Russia. RIKKI-TIKKI’S franchising policy bases on our own effective technology concept that guarantees sustainability and profitability to our partners buying our franchise.