There is something new in the air… It must be the JOE BLACK Attitude.

A stylish and original dress-code, for those who are on the lookout for innovation and personality. For the collections the shirt makes a strong comeback with more than 40 styles in a colour of range going from brown, to beige to navy, sky-blue and dusky pink.



Patterns where stripes mix with dots and a superposition of materials create a style that is at the same time trendy and smart in a casual way. The use off natural fibres such as linen or cotton, give the collections suppleness, a breezy lightness and a sense of regained freedom.