BABYBJORN AB is a family-owned, Swedish company founded in 1961. Right from the start, BABYBJORN’s goal has been to simplify everyday activities for parents and small children by developing innovative products for children up to the age of three. The products are now used worldwide by millions of parents, and all of them have the same goal: happy, safe children. The enthusiastic reception the products have received from these families inspires the company in its efforts to develop safe and attractive, high-quality products.  



When the company develops the products, it always try to be both creative and sensitive to children’s and parents’ needs. They aim to identify those little everyday problems and then to come up with ingenious solutions to them. Parents should feel confident in their choice of a functional product that is safe for their child. This is why BABYBJORN AB take responsibility for every step of its development process and have adopted a long-term approach towards constantly improving and renewing our product range.

The company has worked closely with pediatricians ever since it was founded back in 1961. The valuable information and comments they provide are vital, both in connection with the development of new products and in the ongoing development of the existing ones. The cooperation with the medical profession began in Sweden, but now includes an international network of pediatricians in Germany, France, Sweden and the USA.



Assortment.

° MOBILITY
Carriers, cover, travel crib, diaper backpack, diaper bag, baby sitter, etc.

° KITCHEN
Soft bib, spoon, plate, eat and play smock, safety seat, booster seat.

° BATHROOM
Potty chair, splash proof potty, toilet trainer, safe step.



ROXOR CONSUMER company is an official distributor BABYBJORN products in Russia.