MEDAKI D.O.O. is a privately owned company specialized in the production of casual clothes for children and youths. It also acts both as a retailer and wholesaler of its products.

Since its creation, in 1994. the company’s main occupation has been the making of garments for children and teenagers. During the year 2005 the firm Stop line was added to Medaki. This integration resulted in Medakis production program being widened into the area of male and female youth clothing. The sum of these events gave birth to a new brand – EXIT. This synthesis affected the company economically as well: lower production costs, greater business security, better cooperation with key suppliers, etc.



The brand EXIT is aimed at the youth population but is suitable for anyone that likes to give their classical dressing manner a modern, contemporary glare. Both the quality of fabric and the quality of make are of the outmost importance for the brand.
The company annually produces around 450.000 articles which are then retailed in Serbia and Montenegro, Bosnia and Croatia.

The main production line and design studios are situated in Novi Pazar, while the wholesaling department is placed in the center of Belgrade. It takes a little bit more than 200 employees to facilitate this company which is estimated to be worth around 3 million Euros of which 700.000 Euros is just in basic inventory.