Companies News

Elegance, Beauty, Convenience.

These "three whales" are the basis of the philosophy of the Russian designer brand of women's shoes RADEN. Heels shoes, which are always relevant and irreplaceable is the ridge of the RADEN collections. Casual, elegant, wedding shoes on the heels perfectly highlight the feminine elegance and beauty.

The creation and maintenance of sites.

Are you need a corporate website for a fashion company? Website showcase of a clothing store, shoes or accessories? Contact KIDDYPAGES! We design, create, support. Quickly, efficiently, independently. Entrust your site to professionals!

Dynamics and athleticism SCHOOL-77.

The new Russian brand SCHOOL-77 creates stylish and comfortable sneakers on a lightweight sole. Brand designers are looking for inspiration in unique places in Russia, rare plants, stones and minerals. SCHOOL-77 sneakers are very popular among young Russian celebrities.

Shoes like an object of art.

RAZGULYAEV BLAGONRAVOVA is a designer shoe brand from St. Petersburg. Drawing inspiration from the rich artistic traditions of the northern capital, the designer of the brand creates not just beautiful shoes, but functional works of art, uplifting others.

Comfort in every step!

PRISMA company represents men's and women's Italian shoes. IMAC shoes with an excellent combination of price and quality enjoys well-deserved success among those who put convenience in the first place. Soft outsole, anatomical insole and anti-shock pad will provide comfort to your every step!

CCC plans to increase its network in Russia.

Polish shoe retailer CCC plans to increase its network in Russia to 100 stores in the coming years. Currently, 40 stores of the company are open in our country. In the next 2-3 years, CCC plans to open about 50 new stores in the central part of Russia.

Ozweego sneakers with a mirror sole.

The collaboration ADIDAS and the Belgian designer Raf Simons continues. The new result of cooperation is the Ozweego model sneakers with an unusual mirror sole. In the summer season of 2019, the Belgian designer was inspired by the glam rock culture of the 70s. The leather upper of the shoe remained unchanged, the updated look of the Ozweego model was due to the sole with TPU overlays with mirror effect.

NIKE will determine your shoe size.

The new application Nike Fit is installed on the smartphone. The principle of the service is very simple - the user selects a shoe model in the online store NIKE and clicks on the Fit button. After that, heels up to the wall in the socks of the contrasting floor and scans the foot with the camera of the smartphone. Artificial Intelligence will calculate the exact shoe size.

CROCS released a collaboration with the KISS group.

CROCS has released a limited collection of shoes and charm Jibbitz in collaboration with the legendary group of the 70s. KISS. The collection includes 4 models of crocs for men and women Bayaband Kiss Clog and Bayaband Kiss II Clog, Classic Kiss Clog and Crocband Platform Kiss Clog.

Mastercard has released a bag with a payment funct

Mastercard payment system designers have developed a PayBag tech bag with a built-in contactless payment chip. Going to shopping, you can make purchases without getting a smartphone or wallet. The bag is made of recycled plastic and folds to pocket size. The accessory is available in four colors - white, black, blue and gold.

REEBOK released sneakers made of cotton and corn.

REEBOK introduced the NPC UK Cotton + Corn sneakers, which are 75% organic biodegradable components. The sneakers designed in the framework of the Cotton + Corn innovation program aimed at the development of environmentally safe production of sports shoes.

OLOVO made a capsule with Slovak NOVESTA.

The capsular collection of the Russian OLOVO brand  and the Slovak factory NOVESTA, known for its collaboration with UNIVERSAL WORKS, YMC, STUTTERHEIM and COMME DES GARÇONS, consists of 4 classic sports shoes. The basis of the capsule lay Starmaster model, presented in cotton and suede, and in four colors. This is the first shoe production experience for the brand.


Russian marketplace of luxury goods AIZEL announced the start of cooperation with the luxury footwear brand MANOLO BLAHNIK. Since April 2019, the brand’s shoes have been presented on the AIZEL site. Marketplace will become the first point of online trading for a brand in Russia. In addition, four MANOLO BLAHNIK boutiques operate in our country.

KiddyPages news

MOSSHOES exhibition.

International Exhibition of Footwear, Accessories and Materials MOSSHOES will held 10-13/09/2019.

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FRANCAL exhibition

The Brazilian exhibition, which offers the best new products from leading brands of Brazilian shoes, bags and accessories, will be held June 3-5, 2019 in Sao Paulo.

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EXPO RIVA SCHUN exhibition

Is the most important international trade fair dedicated to the world of volume footwear, always combining business, relax, and fashion. 15-18 of June 2019, Riva del Garda.

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Market news

Key trends for women's shoes A / W 19-20 season.

The Trendstop team presented the latest trends in the design of women's shoes in the Autumn-Winter 2019-2020 season. Square-toed shoes, knitted stretch fabrics and hybrid shoes will be at their peak of popularity.

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How much cost the mark codes?

On the Official Internet portal of legal informationwas published, which establishes that the fee for 1 marking code required for the product identification tool is 50 kopecks without VAT. A fee from manufacturers and importers for the provided marking codes will be charged from July 1, 2019, the resolution says.

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Animal print at the peak of popularity

The so-called "predatory prints" are again at the peak of popularity in footwear. Along with a predatory variety, striped sneakers like zebra, or colorful boots like cowhide are popular. The novelties of the season include dressing shoes with fur with a long nap.

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Indonesia is the fourth largest shoe manufacturer in the world.

Footwear production in Indonesia in 2018 reached 1.4 billion pairs in 2018, which represents 4.6% of the total footwear production in the world. The country ranks fourth in the rating of shoe-producing countries after China, India and Vietnam.

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